Independent, multi-skilled music creators are bypassing traditional labels and streaming services to build dedicated, participative fanbases.
Accessible music software, mobile-first tools and AI are fostering new creative workflows and skills (e.g., prompt-digging) Traditional music platforms risk being sidelined as a parallel, social-first music ecosystem grows, forcing legacy players to adapt.
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Caroline Diehl is a serial social entrepreneur in the impact media space. She is Executive Chair and Founder of the UK’s only charitable and co-operatively owned national broadcast television channel Together TV, the leading broadcaster for social change runs a national TV channel in the UK and digital platform which helps people find inspiration to do good in their lives and communities.